Wednesday, September 8, 2021 (Online - Register Here)
Product Validation – Why? What? How?
In this presentation you'll learn why Marcy McKenna believes that the often minimized and/or ignored product validation step is the single most important step in successfully bringing a product to market. She'll walk us through the 5-step formula that she's personally used to bring over 30 products to market via big box retail, ecommerce and home shopping. She'll also discuss the online tools she uses for Product Validation that make it easier than ever before. And perhaps most importantly, she'll discuss the many benefits that come from taking the time to go through this critical step, and how to leverage the data that comes from it for everything from seeking an investment to securing a licensing deal and more.
Marcy McKenna is a self-made entrepreneur and award-winning product innovator, who has built her consumer product business from the ground up and to date has successfully developed, licensed, and launched over 30 of her products via home shopping, e-commerce, and big-box retail. Today she has an exclusive partnership with HSN to develop and sell her own signature line of Home & Travel products and is currently in talks with Bed, Bath & Beyond to potentially launch her brand into brick and mortar.
Having achieved much success in the inventing world, Marcy is now very excited to be embarking on a passion project to help educate, inspire and empower others to follow their dreams of bringing their ideas to market. With that in mind, she founded The Women Inventors Club of America and is serving as Ambassador to The United Inventors Association. She also hosts a YouTube channel dedicated to helping aspiring inventors and regularly publishes entrepreneurial and innovation related articles.
To learn more about Marcy’s journey, her passion project and her products, visit her website, marcymckenna.com and her various social media platforms at @marcymckenna | Linktree https://linktr.ee/marcymckenna
Guests are welcome.
From 6pm to 6:30pm Invention Q & A
Various topics each month.
From 6:30pm to 8:00pm Guest Speaker
Do not come to SATC, as there won't be anyone there.
Zoom Video Instructions:
Download the App or Program from zoom.us website or the app platform. There are several similar looking programs. Avoid them. It works on computers of most kinds, and tablets and phones. Please see the Youtube if this is all new to you. If you don't have a camera, that's OK. Audio is fine, and if you don't have a microphone, that's OK too. Except our hosts, everyone will be muted anyway. You can text within Zoom for questions.
Zoom Client For Meetings, or Apple App or the Android App, visit https://zoom.us/download#client_4meeting
Install the app or program. To attend our Zoom meeting, you do not need to create an account with Zoom.
See above to register.
We usually meet on the 2nd Wednesday of the month.
Social Distancing Requires an ONLINE ONLY MEETING
2021 Meeting Dates
Wednesday, January 13, 2021
Wednesday, February 10, 2021
Wednesday, March 10, 2021
Wednesday, April 14, 2021
Wednesday, May 12, 2021
Wednesday, June 9, 2021
Wednesday, July 14, 2021
Wednesday, August 11, 2021
Wednesday, September 8, 2021
Wednesday, October 13, 2021
Wednesday, November 10, 2021
December TBD 2021
See the Meeting Archive
Membership Form (pdf)
Each month we have meetings to collaborate, interact, inform, and learn about inventing, marketing, manufacturing, protecting, and learning how to succeed with inventions. The mission of the Alamo Inventors is to be a compass, resource and inspiration for inventors and entrepreneurs as they launch their concepts to market.
What We Do
We provide monthly meetings where members can meet and discuss their ideas, problems and solutions, talk with community resource members, and hear guest speakers talk about their real world experiences.
This provides a forum where this information may be shared and discussed to expand and educate the membership of the group.
Additional on-line resources are available to help direct the inventor and entrepreneur to the local and national organizations to help them as their ideas progress from concept to market.
Member of the United Inventors Association